Joel McLaughlin

When They Need a Lawyer They Look Online First

Someone's been hurt in an accident - they need help developing a will - they need representation in a lawsuit - they want to tackle an injustice. Who will they call? Will it be you? Are you online? Increasingly consumers utilize a search engine ... Read >

Combining Old-School Selling Techniques with today's Hotel Internet Marketing Technology

In today's competitive sales environment, time is money. Distribution and presentation of your sales material quickly and professionally - while providing personal attention to the client - can make the difference between the sale and lost business. Web s... Read >

A Common Sense Approach to Today's Hotel On Line Advertising and Hotel Internet Marketing

The hotel sales, marketing and advertising industry must look at its sales material and begin presenting virtual sale information by traditional sales standards, while giving personal attention to each guest. Provide not only a virtual sales tool to your ... Read >

Hotels Industry is in Tough Economic Times

In these tough economic times the hospitality industry must look at new way to cut cost and attract new business. Hotel and catering sales professionals need to take a look at their sales materials and examine how they sell in the virtual world, virtually... Read >

Reorganizing Sales Procedures in the Hotel Industry will Save Millions of Dollars Each Year

Web sites are good marketing tools but they do not provide hotel sales, catering sales and the event planning sales professional with the resources and education needed to streamline the sales process to each sales and inquiry call. In today's competit... Read >

Hotel Industry Needs to Start Rethinking Web Site as tangible Sales Tools

The service sales industry has lost track of the basic fundamentals of selling. Sales 101, tells us the importance of building rapport, education, communicating accurate information quickly and providing special personal attention above and beyond the com... Read >

Hotel Industry Web Sites are, Falling Short of Their Full Potential

The hotel and event planning industry must begin presenting sales information by traditional sales standards whereby web sites are virtual sales presentation tools to be viewed by the client under the guidance of a sales professional. Web sites are goo... Read >

Rethinking Hotel Internet Marketing and Hotel On Line Advertising

Hotel sales and catering sales industry needs to start thinking outside the box when it comes to web sites and search engines through virtual presentation of services. Web sites are good marketing tools, but marketing does not close the sale. Studies h... Read >

New Age of Hotel Internet Marketing and Hotel Online Advertising

Traditional web sites are built for marketing. Web sites should be built to CLOSE THE SALE! Web sites should provide instant presentations of your services and the ability to create customized web sites to each inquiry and sales call. Allowing the sales p... Read >

Hotel Sales and Catering Sales Industry Professional needs to start thinking Green!

Recently, and by recently, I mean in the very near past and in the ages of the Internet and climate change, I was at the office of a meeting planner providing virtual on site virtual sales training. After the meeting, we were talking, and as we were talki... Read >

Hotel Industry Has Lost Track Of The Fundamentals Of Selling Services

In the age of computers and Internet, it's easy to lose touch with guests. Quick, easy and up-to-date information is no longer available. In order to find the information they are looking for, clients may have to go to a corporate web site or independent ... Read >

Ipod Car Adapters Make It Easier To Bring Enjoyment To The Road

Radio stations have long claimed to play the most variety and the biggest hits, but what if they aren't your hits and you hate their variety? Maybe you actually can find a radio station that plays music you like on a trip. At some point you will leave... Read >

Phoenix Arizona FHA Hope for Homeowners Refinance Program

The Housing and Economic Recovery Act of 2008 authorizes a new FHA mortgage refinance program called HOPE for Homeowners (H4H) program effective from October 1, 2008 through September 30, 2011. The FHA H4H is a program designed to assist borrowers at risk... Read >

Search Engine Optimization & Internet Marketing, Phoenix Arizona

There are many facets of business where being a tenacious do-it-yourselfer pays off well. Developing and implementing internet-marketing campaigns for your Phoenix Arizona company, though, may not if you do not have the knowledge to do it precisely. There... Read >

New York SEO, Search Engine Optimization and Internet Marketing

Promoting a state versus promoting a product requires different mindsets. In the first case, a state encompasses many facets - downtown, historical attractions, museums, demographics, environmental initiatives, industrial zones and many other topics that... Read >